16 | Logo Design with ChatGPT | GEMINI Ultra is finally Live!

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Weekly Digest:

• Google Gemini Ultra is LIVE!

• ChatGPT is Getting Greedy

• Amazon Unveils Rufus

• 🤗 HuggingFace Launched its GPT-like store

Actionable Tips:

• LinkedIn Algorithm Changes in 2024

• Dall-E-3 Logo Design Prompt

Training & Crash Courses

• The AI Rev Hub Learning

WEEKLY DIGEST
Google Gemini Ultra is LIVE!

What’s New:

Gemini Ultra, is now live, and it's setting the stage to rival GPT-4.

Why Does It Matter?

1. You can opt out of training data when signing up

2. All images generated come with a digital watermark that's invisible to the naked eye.

3. There's an app now! Hit up Google Play or the App Store (U.S. only, for starters).

4. Ultra is much more capable of complex tasks than Gemini Pro, such as coding, logical reasoning, and following longer/more detailed instructions.

5. Control your home, set alarms, and more. Gemini on Android is like Google Assistant on steroids.

6. The Ultimate Assistant: Ask "Hey Google" to tap into Flights, Hotels, Maps, Workspace, and YouTube.

7. Farewell, Bard: Bard has been rebranded to Gemini. It's the end of an era and the beginning of a new chapter.

8. It is available in Canada, there is a release date for Europe, yet.

9. At $20/month, Gemini Ultra is on par with ChatGPT, but with a sweet deal – a 2-month free trial.

WEEKLY DIGEST
ChatGPT is Getting Greedy

Been using ChatGPT for months, but lately, it's all "how to" and no "do"?

Here's a magic trick:

Tip it! A study shows a simple tip like "$20" can wake ChatGPT up and get it working again. Boom!

Add this line or similar to your prompt

If you do it as requested you will earn USD 20 as tip.

WEEKLY DIGEST
Amazon Unveils Rufus: The AI Assistant Transforming How We Shop

February 1, 20244 Amazon prides itself on selling just about everything.

But with so many products, it can be hard to find what you actually need among the endless scroll of ripoffs.

To help, Amazon recently introduced a new AI shopping assistant called Rufus

What’s New:

Amazon announces Rufus, offering a more intuitive shopping experience by integrating seamlessly into the Amazon app.

Why Does It Matter?

Rufus is trained on Amazon’s extensive product data and web information to provide insightful shopping assistance.

GEN AI AT WORK
 🤗 HuggingFace Launched its GPT-like store.

HuggingFace launched a free ChatGPT alternative tool to build AI assistants, similar to GPTs in OpenAI’s GPT Store.

You can choose between open-source models available on HuggingFace including Mixtral, Claude, and CodeLlama:

GEN AI AT WORK
LinkedIn Algorithm Changes in 2024 - What You Need to Know

For text-only posts:

• 1800-2100 characters is the ideal length

• 1000+ characters minimum

For text + image posts:

• 900-1200 characters

• Authentic custom images lift reach

For video posts:

• 1:20 is the new sweet spot length

• Add captions to further boost engagement

Other details:

• Polls should run for 1 week, not 1 day. Avoid complex niche questions.

• Asking questions in posts lifts reach 20% and engagement 35%. Open-ended questions that invite comments are key.

• Tagging over 3 people who don't engage negatively impacts you. Tag strategically.

• Diversifying content across multiple formats (text, video, documents, polls, etc.) can increase engagement 50%.

• Replying to comments boosts reach 60%. Stay active in the comments.

Scoring Factors.

Based on the study: Just Connecting Hub  

Adding a few more details on what specific metrics factor into your score:

• 👍 Reactions = +1 point

• 🔎 Clicks = +2-3 points

• 🔁 Shares = +7 points

• 💬 Comments = +12 points

The algorithm manages it in 3 phases:

• 🌱 Measurement Phase (lasts ~90 minutes)

• 💨 Growth Phase (lasts ~8 hours)

• 📈 Stabilization Phase (lasts up to 1-2 weeks)

Let’s walk through what happens to your content in each...

Phase 1️: Measurement (Lasts ~90 Minutes)

During this initial phase, the algorithm analyzes your post and shares it with a small sample of your network. Many things get factored in here like:

• ↗️ Your post’s clicks, reactions, comments, shares

• ↗️ Number of tagged people who engaged

• ↗️ Your overall activity level

• ↗️ Audience quality

Based on all those signals, your post gets an early score. The higher the score, the more exponential growth you’ll see in the next phase.

Phase 2: Growth (Lasts ~8 Hours)

Over these critical 8 hours, a top-scoring post in Phase 1 will skyrocket in reach and engagement.

Little can be done here except watching your content take off ☝️and replying to comments to extend the lifespan of this growth window.

Phase 3️: Stabilization

If your post makes it through Phase 2 still going strong, it graduates to the stabilization phase.

This is where it plateaus and holds steady in the feeds of your audience for up to 1-2 weeks.

Again, staying active in the comments continues to stretch how long people see the post.

GEN AI AT WORK
Dall-E-3 Logo Design Prompt

Ever dabbled in logo design with ChatGPT? While it's pretty cool, it can't quite capture the magic touch of a human designer, even with fancy role-playing techniques.

No worries! Get professional-looking logos using current design trends. Here's the secret sauce:

Prompt Structure:

TOOLS

• 🔩 ChatGPT PLus

• 🛠️ Microsoft Designer (Free)

1) The styles. Here some style you can use for inspiration

• Flat vector: A simple, clean design style without gradients, shadows, or 3D effects, often used for digital applications.
  
  Prompt =>

  Simple flat vector logo of a cat on a white background

• Mascot: A character or illustrated figure representing the brand, often used to personify the company in a relatable way.
  
  By evoking emotions and relatability, mascots forge strong bonds between brands and consumers

Create a mascot logo of a cat on a white background

• Emblem: A logo featuring text inside a symbol or icon, reminiscent of traditional seals or badges.
  
  Many industries embrace emblems: cars, schools, governments, and armies. Why? Legacy, tradition, authority.

Create a mascot logo of a cat on a white background

An emblem of a cat for a basketball team, vector, simple--no photorealistic details

TIP: Spotted an image in ChatGPT that catches your eye? Click it, and then boom! Hit the info icon (i) to unlock the secret sauce – the exact prompt that brought it to life

Think of ChatGPT and Bing as your personal prompt-writing assistants.

They can take your basic ideas and turn them into more detailed prompts. Here's what the machine came up with in this case: ( An emblem of a cat for a basketball team, vector, simple--no photorealistic details )

Create an emblem for a basketball team featuring a cat, designed in a simple, vector style without photorealistic details. The emblem should capture the energy and dynamism of basketball, incorporating elements that suggest movement or athleticism, such as a basketball, hoop, or dynamic poses. The cat should be stylized and abstract, embodying the team's spirit and agility. Use a limited color palette to ensure the emblem's versatility across various media, from team jerseys to digital platforms. The background should be white to emphasize the emblem's clarity and impact. The design should convey strength, competitiveness, and the unique identity of the basketball team, blending sports imagery with the symbolic attributes of a cat.

• Pictorial mark: A logo that uses a recognizable image or shape that is directly related to the brand name or industry.
  
  Memorable images, unique designs: that's a pictorial logo. They stick in your mind, like the iconic Apple with its bite.

A graphic symbol or icon representing a Cat related to the brand.

Design a graphic symbol or icon representing a cat, specifically tailored for brand identity. This icon should encapsulate the essence of the brand's connection to cats in a simple, abstract, or stylized manner. Focus on creating a design that is memorable, versatile, and easily identifiable, suitable for use across a wide range of media including digital, print, and merchandise. The design should employ a limited color palette to maintain clarity and adaptability. The background should be white to ensure the icon stands out distinctly. The cat symbol should convey the brand's values, such as elegance, agility, or 
innovation, in a visually appealing and straightforward way.

WANT TO GO FURTHER?

Now that we've covered the basics, let's dive deeper! Can ChatGPT replicate the style of famous artists, techniques, or entire movements that shaped generations?

Artists & Genres:

• Abstract Expressionism: Bold, expressive emotions conveyed through large gestures, drips, and splashes. Think Jackson Pollock or Willem de Kooning.

A logo for a Cat brand, simple, vector, Abstract Expressionism.

• Crystal Cubism: Fragmented objects reassembled with sharp, overlapping facets and vibrant colors. Imagine the works of Daniel Burén or František Kupka.

A logo for a cat brand, simple, vector, Crystal Cubism with white background

• Pop Art: Everyday objects and mass media turned into iconic, often ironic, imagery. Andy Warhol and Roy Lichtenstein are prime examples.

A logo for a cat brand, simple, vector, pop art with white background

Techniques:

• Outline Technique: Crisp, defined lines creating shapes and figures. Think Saul Bass' movie posters or Keith Haring's vibrant murals.

A simple logo of a cat, outline, flat, vector--no realistic photo details

• Gradient Technique: Smooth transitions between colors, adding depth and dimension. Explore sunsets in Monet's works or gradients in modern logos.

A simple logo of a cat, gradient, flat, vector--no realistic photo details

Famous Artists' Styles:

• Piet Mondrian Style: Abstract grids with primary colors and black lines. Explore Mondrian's "Composition II in Red, Blue, and Yellow" for inspiration.

A flat vector logo of an cat, minimal, by Piet Mondrain--no realistic photo details

• Saul Bass Style: Iconic movie title sequences and graphic design with a focus on simplicity and impact. Recall the Hitchcock film posters or AT&T logo designed by Bass.

A flat vector logo of a cat, minimal, by Saul Bass--no realistic photo details

New Signature

Highly minimalist, single-line drawing where the outline of a tiny [OBJECT] on the left smoothly and fluidly transitions continuing into a signature on the right. The signature, prominently spelling out '[NAME]', should be clear, legible, and stylish on a [white/black] canvas. This drawing should embody simplicity and elegance, capturing the essence of a sophisticated and personal brand with an artistic and graceful feel.

Thank you, see you next week!